The American Dream of living life in the pursuit of happiness, devoid of oppression and other social injustice is often comprised of visions of opportunity and success. As our society has evolved over the years, this great dream could become our distant modern disillusioned nightmare. Though success can take many forms, those of mental achievement or fulfillment in character become overshadowed by surface qualities. When precedence in the materiality of the physical realm glamours our susceptible, emotional nature, our ideals of success begin to distort. We are tactile, visual, and highly influential people.
Consumerism is a sort of disease, infecting those in every walk of life. Materialism is like the adopted cousin whose parents are too busy to pay attention. Often overwhelmed with the need to fill the void parental figures failed to install with affection, comes the continued quest to fill it with external things. So closely tied together, the idea of success is to look the part. Social media now exacerbating the distortion, nurturing the seeds of greed and lust. We want what they have because we so desperately want to be wanted, liked, noticed, and desired. These desires are often empty and vacant. Like hotel rooms with guests that only stay the night, they fill the need, then on the next. An endless cycle of never enough.
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also from ABOUT DESIRE. WITH RAGUSA FOTO FESTIVAL 2020